Loco Skates

Rebranding for international online skate shop Loco.

Never being completely happy with their logo and branding, online skate retailer Loco hired Bamb to provide a full rebrand.

We wanted to convey the core product of skates in the logo, without being tacky or overworking the design.

The letters OCO lend themselves to a circular shape, whereas an L is usually very angular and straight. As soon as we found inspiration for the L and how it could be used in a similar way to the other letters, it was purely down to making it work together technically.

It has been such a pleasure to see the logo we designed used on signage, clothing, bags, boxes and stickers.

Deliverables

Branding and logo design

Signage

Clothing

Retail merchandise

“I’ve commissioned Bamb to design several logos over the years, not just for Loco but for other businesses I own and they always deliver. There’s no one else I’d trust with the look of my businesses.”

Jake Eley
Loco Founder