Custom logo design and printed material for independent lingerie boutique.
Co-owners of Olivia B Lingerie and mother/daughter duo, wanted to move away from their cute but rather forgettable logo and up the quality of their print collateral.
Inspired by classic french brands and colours, along with a fun element, the logo takes a heart shape and cuts through it to make a knicker and bra combo.
Printed items include retail bags, shop signage, vouchers, loyalty cards and tags.
Rebranding and logo design
Retail material such as vouchers and loyalty cards
Business stationery redesign
“We were a little hesitant to change our logo and invest in professional print at first. However once we decided to let go a bit we never looked back. Kim, Dan and Alex always kept us involved and a part of the evolution of our business.”
Olivia B Lingerie